I started this project with the intention to study female bike riding scenario in India. Identifying the drawbacks & shortcomings if any. Proposing an improvement/ an alternate approach that improves the overall perception towards female riding. The main focus is to approach the problem from different angles, while taking into consideration: Diverse demographic & mentality of Indians, mental model & belief system of India. Solution’s feasibility in being implemented, i.e. technological simplicity & affordability

Submitted by: Mohit Kumar Solanki, MDes (2019-21), IIT Bombay
Guided by: Prof. Sugandh Malhotra